A Complete Guide to Law Firm Website Content (Clio)
In this article, Josh Kern breaks down his four best practices on how you can effectively create content to best optimize your law firm's website without overwhelming yourself.
How to Optimize for Rich Snippets: A Complete Guide (Search Engine Journal)
Google's Rich Snippets feature adds more information, visual interest and is a great way to improve your law firm's online visibility. Learn the difference between rich snippets, rich results and featured snippets and how to include this feature to your SEO strategy.
7 Web Design Mistakes Small Businesses Should Avoid (Onix)
A good website design straddles between being both visually striking and simply functional. In this article learn about most common website design mistakes you should avoid.
How to Increase Instagram Engagement (On Organic Posts and Ads) (AdEspresso)
Increased social media engagement is an opportunity for law firms to create social proof, a psychological phenomenon where people copy the action the action of others, provide opportunities conversations to happen and a sign of relevancy. Here are some tips that can help increase your social media engagement on Instagram and other platforms.
Keyword Stuffing Your Google My Business Listing Can Have a Negative Impact (Bigger Law Firm)
Here are options to consider that can elevate your lead generation by adding diversity to your marketing tactics and thinking beyond the "just add content" doctrine.
In Case You Missed It:
Five Ways Your Firm Can Generate More Leads From Its Website (That Aren't Just More Content)
Besides writing content for your users, there are multiple avenues your law firm can take in the digital space for lead generation. Here are five ways your law firm can leverage your website for more leads.
Jessylyn Los Banos is a content developer for law firms at Custom Legal Marketing.
Responding to its growing popularity and requests from users, the photo sharing service Instagram has announced the arrival of online user profiles. Instagram has always allowed users to share pictures through email, text or across other social networks, but the service has until now not provided a single location on their own network for people to showcase their pictures.
Visual social marketing is creating buzz due to the rapid growth of companies like Pinterest and Instagram. Instagram is unique in that it is both a photo sharing application and a social network. People who take pictures with Instagram can share them across the app’s native network as well as other social networks like Facebook, Tumblr and Twitter.
Content Marketing: Hail to the King