Balancing Your Law Firm’s Marketing Budget for 2013

Law firm marketing plan for 2013As 2012 is winding down, many law firms are looking to how they will spend next years' marketing dollars. To get the most out of your marketing budget, some diversification is needed.

Phone Book

The Yellow Pages are obsolete. If you are currently paying for a full or half-page ad, consider downsizing to a quarter-page or eighth. Even demographics once loyal to phone books,...

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