How Law Firms Can Identify Their Local Competitors

How Law Firms Can Identify Their Local Competitors

For law firms looking to capture the attention of prospective clients, simply having an online presence is not enough. Being a successful law firm involves finding out who your local competitors are so that you can devise effective marketing strategies that will help you stand out.

With the diversification of Google’s search results, determining your true local competitors is no longer a straightforward exercise. Gone are the days of a single, unanimous number one that dominates all search rankings….

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