Keep your phones ringing during the COVID-19 crisis with these 9 tips

Keep your phones ringing during the COVID-19 crisis with these 9 tips

While people across the country are adjusting their lives to the COVID-19 crisis, we’re monitoring how those changes affect the legal landscape. With people spending a lot more time at home and online, lawyers need to be prepared to respond to new behaviors. How can you make sure the right clients find you? By following these tips:

1. Make sure people know you are currently available and handling cases.

Now is a good time to Read More

Google My Business Pauses Reviews During COVID-19 Crisis

Google My Business Pauses Reviews During COVID-19 Crisis

Google has publicly stated that they’re adopting measures to reduce the amount of time their team members are required to be in their offices. What does that mean for Google My Business and your law firm?

Well, for now, Google is prioritizing reporting accurate information regarding offices being open and hours being correct. Since many updates to your law firm’s Google My Business listing are subject to manual review by a Google team member, reviewing a flood of changes across…

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Why There’s More to Life Than Landing Rank 1 Page 1

Why There’s More to Life Than Landing Rank 1 Page 1

When you think of your law firm’s SEO strategy, your goal is to appear as number one on organic searches, right? If you land at rank 1, page 1 for a search term, haven’t you won?

Perhaps not so surprisingly, that’s a trick question. There’s more to SEO strategy than simply getting you to the top position on organic search. The assumption that rank 1, page 1 holds the highest value in search results can…

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Custom Legal Marketing’s Response to Coronavirus (COVID-19)

Custom Legal Marketing’s Response to Coronavirus (COVID-19)

UPDATED: June 1, 2020
Starting on June 15th, officers and executives may return to offices for regular daily work activity. All other team members will continue to work at home until July 15th unless otherwise restricted by local ordinances.

UPDATED: May 5, 2020
Custom Legal Marketing will continue to require team members to work remotely until June 1, 2020. This includes personnel in our Tampa, Florida, and San Francisco, California offices. We are working hard every day to help our clients…

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Increase Your Caseload with These Website Changes, and Other Must-Reads.

Increase Your Caseload with These Website Changes, and Other Must-Reads.

Google’s algorithms updates are hard to keep up with on your own. But luckily, we and other legal marketing professionals are keeping up and finding ways of helping you stay up to date. Read these excellent articles on ways of improving your website and SEO to gain new quality cases.

8 website tips and tricks to Increase your caseload (Consultwebs)

Your website should draw in the right prospective clients, and convince…

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If You Can't See What Your SEO Campaign is Doing, Is It Actually Doing Anything?

If You Can’t See What Your SEO Campaign is Doing, Is It Actually Doing Anything?

An SEO dashboard would give you the clarity you need to know what your marketing dollars are doing, and if your SEO campaign is actually working.

What’s an SEO Dashboard?

Like your car’s dashboard that allows you to see what’s working and what isn’t, an SEO dashboard displays the key components of your SEO campaign’s performance. You can use it to track your rankings, organic traffic, web conversions, backlinks, and more. With an…

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