Law Firm SEO and Marketing in Wilmington, DE

Local law firms can connect with Custom Legal Marketing team members at locations throughout the United States. CLM offers performance evaluations and progress reports at its Wilmington, DE strategy center.

Gears of Law Firm SEO

What's Unique About Law Firm SEO in Wilmington, DE?

Wilmington beat out larger cities like Dallas and Philadelphia to secure a seventh-place ranking among the country’s top 100 cities for attorneys. It has been named one of the best cities in the United States for attorneys in terms of earnings, quality of life, number of available legal positions and high-profile cases. Such data cements Wilmington’s place as a competitive location when it comes to SEO marketing.

With nearly 3,000 attorneys practicing in Delaware, Wilmington has 76 percent more lawyers per capita than the average U.S. city. Many are members of the Delaware State Bar Association, which was founded in 1923.

Delaware Attorney Advertising Guidelines

Delaware’s flexible law firm advertising guidelines make it a great location for marketing your practice. Lawyers can use a wide range of platforms, ranging from print media to the web for advertising purposes. Here are some points to note from the Delaware Lawyers’ Rules of Professional Conduct.

In Delaware Lawyers Are Allowed to:

  • Inform the public about their services
  • Pay for advertisements
  • Pay for referrals
  • Pay for not-for-profit lawyer referral services
  • Disclose information about clients, as long as they have given their consent.

Talking About Your Firm in Delaware:

  • Delaware does not recognize certifications of specialties. Lawyers are not allowed to claim they are experts in a particular practice area. Exceptions are if the lawyer has been certified as a specialist by a state-approved organization or accredited by the American Bar Association.
  • Delaware lawyers in private practice are allowed to use a trade name provided it does not suggest a link to a charitable legal services organization or a government agency. In other words, you are not limited to traditional law firm names that include attorney names.
  • A law firm with offices in more than one jurisdiction may use the same name across its various locations. However, those lawyers not licensed to practice in a particular jurisdiction where the office is located must be identified clearly.

Law Firm Website Review

Delaware’s advertising rules do not require law firm websites to post disclaimers.

What are Custom Legal Marketing Strategy Centers?

A CLM Strategy Center puts your marketing team in your backyard. Custom Legal Marketing has fully staffed offices in Tampa, Florida and San Francisco, California. Strategy centers are smaller branch offices. Typically, strategy centers will have 1-3 team members available to support local law firms in the region. Other strategy centers serve as hubs to host CLM team members that are deployed from other fully staffed offices or staffed strategy centers.

CLM Strategy Centers are our way of building local relationships with lawyers in every corner of the country.

Get a Free SEO and Website Analysis

law firm marketing and lawyer SEO analysis

Your Law Firm's SEO success starts with knowledge.

We offer a free analysis of your website, your SEO, your social activity, your local citations and your link portfolio so you can see where your firm stands. When ready, one of our analysts will provide you with a free review along with insights and suggestions about how to boost your law firm marketing performance and strategy.

What Our Clients Are Saying

CLM is the Real Deal

Jason at CLM is the real deal when it comes to SEO. I don’t think that you could make a better choice.

Paul Greenberg Briskman Briskman & Greenberg

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Where is Custom Legal Marketing's Wilmington, DE Location?

Custom Legal Marketing
1201 N Orange St suite 791
Wilmington, DE 19801
Phone: (302) 527-6207

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