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Your Law Firm’s SEO success starts with knowledge.

We offer a free analysis of your website, your SEO, your social activity, your local citations and your link portfolio so you can see where your firm stands. When ready, one of our analysts will provide you with a free review along with insights and suggestions about how to boost your law firm marketing performance and strategy.


Search engine optimization (SEO), or search engine marketing, has many layers and many moving parts. Whether you’re looking to expand your reach by developing new content, build your authority with high value links, improve the performance of your pay-per-click campaigns, get found in local results or all of the above, we have a plan.

We should talk. We’re getting results for other law firms. We can deliver results for you.

Experience Matters

Your law firm doesn't fit into the same template as your competition. Your website and SEO strategy shouldn’t either.

We perform extensive research so we can create branding materials and a website design that truly showcase your firm’s strengths. We handle the whole process, from concept to photography to content to video — so you can focus on your clients.

Research is key to understanding your firm, knowing your market and making you stand out.

Research is an integral component of our process. Before any design or copywriting can begin, we must gain insight into your firm’s culture and the nature of your market. Who are your ideal clients? What types of messaging resonate with them? How does your competition operate? Thorough analysis helps lay the foundation for successful design and marketing.

Your law firm's website and search marketing plan must be original and engaging — and perform for your firm.

Our team gets to work. We plan photo shoots, write initial content, organize information, construct the sitemap and prepare initial design options. We design until you are happy. You are free to request revisions until everything is in line with your expectations.

A good legal marketing plan never stands still — it evolves to meet new challenges and expectations.

Attorney websites are no longer static brochures, sitting unchanging on a server in case someone wants to read about your firm. Your marketing must be dynamic and your website regularly updated. We help you reach clients through an integrated approach that takes the right message to the right audience, wherever it may be.

    About Our Process

    Great lawyer websites. Powered by creativity and data.

    Do you know what prospective clients want to get from your website? How they think? What goes through their mind when navigating a website? We know because clients like yours work for us.

    We have built a nationwide network of people who have hired law firms like yours. We utilize this resource to focus group test websites while they are in development. Focus group testing helps ensure your website will be a powerful conversion machine when it launches.

    We have also won a few awards.

    Law firm marketing, SEO, and web design awards

    No Competition™. We Work For You.

    What do FindLaw, Scorpion, Justia and Martindale have in common? They're all afraid to commit. At Custom Legal Marketing, we offer a No Competition™ Guarantee, which means we won't perform search engine marketing services for any competing law firms in your No Competition™ Zone. We are committed entirely to your success.

    Exclusive Law Firm SEO

    No Competition™ search engine marketing and law firm SEO

    Great websites

    Award winning websites that are focus group tested

    Awesome support

    An average support response time under 15 minutes

    Our clients say it best

    Personal injury lawyer, Paul Greenberg

    “Jason at CLM is the real deal when it comes to SEO. I don’t think that you could make a better choice.”
    Briskman Briskman & Greenberg
    Veterans lawyer, Jim Fausone

    “The site is great, but your continued ability to take care of us is what has made a real difference. Great job to the entire team!”
    Legal Help for Veterans, LLC
    Social security lawyer, David Magann

    “My traffic has tripled and my website consistently refers new clients to my social security and disability law firm.”
    David W. Magann, P.A.
    Evolution is Constant

    Tired of getting the same old law firm SEO and search marketing proposal? Maybe it's time to change course.

    To beat out other firms contending for the same market, you need to have great design and a plan that extends your reach beyond your website. We tailor each of our legal marketing plans to individual firms, so you know you are getting a custom solution.