“What does it take to be a champion year after year in the field of play and in the courtroom?” That’s the opening question presented in the award-winning commercial.
The first edition of a sports-themed series of commercials for Sommers Schwartz has won a 2022 Gold Viddy Award. The Michigan personal injury lawyers and medical malpractice attorneys released the awarding-winning football-themed commercial over the weekend of Super Bowl LVI.
A basketball-themed commercial was been running over the last two months.
Custom Legal Marketing’s Media Designer, Jessylyn Los Banos, served as Producer & Editor for the project.
“I’m incredibly honored that we were awarded a Viddy. We took a different approach from traditional attorney commercials and went for a story-driven concept that I think encapsulates the values and mission of our client very well,” said Los Banos.
The Viddy Awards is one of the most coveted awards in the video industry. Since 1994, thousands of production and communication professionals have entered their best and most creative work. The goal of the Viddy Awards is to identify and recognize the video artisans who excel in the scope of their own environment.
Sommers Schwartz is a powerhouse litigation firm that has recovered over $1 Billion for its clients. CLM is the law firm’s exclusive SEO company.