Google My Business Is Publishing Reviews Again

Google My Business Is Publishing Reviews Again

Google had shifted most of their Google My Business Resources to ensuring that listings had up-to-date resources to help businesses communicate with their clients during COVID-19 shutdowns. During this time, we advised our clients to not reach out to their clients and request reviews since there was no certainty that those reviews would be posted.

Over the last 3 weeks, we have seen pre-shutdown reviews get posted to law firms’ Google My Business listings and…

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How Law Firms Can Advocate for Social Justice and Racial Equality

How Law Firms Can Advocate for Social Justice and Racial Equality

Legal professionals work for justice for a living, and as such, are often viewed as leaders in their communities. This is especially true during crises. Law firms have a responsibility not just to make a statement about where they stand on the human rights issues at stake in America today, but to enact racial justice in their communities and workplace through a commitment to advancing diversity, equity, and inclusion. If you, like many others, have struggled to know how…

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Finally, Big News That Has Nothing to Do With COVID-19: Google Releases Broad Core Algorithm Update

Finally, Big News That Has Nothing to Do With COVID-19: Google Releases Broad Core Algorithm Update

By now, you’re probably tired of COVID-19 news, COVID-19 talk, your house, your neighbor that has 5 children, all of which are aspiring musicians that practice all day, and that tank of gas you bought in February that’s still in your car.

Looking for something else to think about? If you focus on your law firm’s search rankings, we have good news! Google has rolled out a broad core algorithm up.

Broad Core?

Google rolls out updates to their algorithm on…

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Google My Business Pauses Reviews During COVID-19 Crisis

Google My Business Pauses Reviews During COVID-19 Crisis

Google has publicly stated that they’re adopting measures to reduce the amount of time their team members are required to be in their offices. What does that mean for Google My Business and your law firm?

Well, for now, Google is prioritizing reporting accurate information regarding offices being open and hours being correct. Since many updates to your law firm’s Google My Business listing are subject to manual review by a Google team member, reviewing a flood of changes across…

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Custom Legal Marketing’s Response to Coronavirus (COVID-19)

Custom Legal Marketing’s Response to Coronavirus (COVID-19)

UPDATED: June 1, 2020
Starting on June 15th, officers and executives may return to offices for regular daily work activity. All other team members will continue to work at home until July 15th unless otherwise restricted by local ordinances.

UPDATED: May 5, 2020
Custom Legal Marketing will continue to require team members to work remotely until June 1, 2020. This includes personnel in our Tampa, Florida, and San Francisco, California offices. We are working hard every day to help our clients…

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Prepare Your Law Firm for GDPR-Like Privacy Regulations Coming to the U.S.

Prepare Your Law Firm for GDPR-Like Privacy Regulations Coming to the U.S.

Unlike many countries, the United States has no single, comprehensive law governing how businesses collect and use individuals’ personal data. As consumers become more aware of the extent to which businesses accumulate, buy, sell and share personal information, states are beginning to step in and pass their own regulations. How will this affect law firms?

Major technology companies in the U.S. have enjoyed a business environment with relatively little regulation for decades, allowing them…Read More

Cloudbleed and Your Website

Cloudbleed and Your Website

As pat of our strong commitment to website security, Custom Legal Marketing (An Adviatech Company) teamed up with Cloudflare through their hosting partner program to make our websites faster and more secure.

You may have heard on CNN Tech or other major news outlets that a vulnerability was discovered in Cloudflare’s code (being referred to as Cloudbleed) that allowed data to leak. Some discovered data was encrypted and could have included passwords.

The most sensitive information that…

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Is your firm ready for Google's mobile-first index?

Is your firm ready for Google’s mobile-first index?

Google is rolling out a new mobile-first index over the coming months. The official announcement came at the beginning of November on Google’s Webmaster Central Blog, although industry insiders have been speculating about the change for over a year. Google says that it is testing the mobile-first index, with the goal of switching to an index that uses the mobile version of a page’s content to serve all results. The process is still in an experimental phase,…

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Google Penguin 4.0 is live and running in real-time

Google Penguin 4.0 is live and running in real-time

Google revealed today that it has rolled out Penguin 4.0, the first confirmed Penguin update in nearly two years.

Google’s announcement of the long-awaited release confirms what many in the SEO industry have long suspected (and hoped for). Penguin is now running in real-time. Additionally, Penguin is running at a more “granular” level, meaning it is looking at individual pages, rather than holding a single url’s link spam against a whole site.

The current MozCast forecast,…

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SEO | Law Firm™ is Now Part of Custom Legal Marketing

SEO | Law Firm™ is Now Part of Custom Legal Marketing

Adviatech was founded in 2005 and shortly thereafter we found our niche: helping law firms grow. We promoted our lawyer-focused products under Adviatech Legal Marketing until 2007 when we created the SEO | Law Firm brand and seolawfirm.com. We are very proud of what we accomplished under SEO | Law Firm. It’s the brand that put us on the map, helped us thrive during the recession, and was the spring board for Custom Legal Marketing.

The name SEO |…

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